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Our Guiding Principles

What are our Guiding Principles?

Contribution to Society – We are driven by our need to contribute to the society. We feel that as a part of the society, it is our moral duty to assist the part of our society which is affected by calamities and social evils.

Breaking Materialistic Bonds РWe feel that in our corporate lives, we are trapped by our materialistic bonds that limit us from doing good. Through our humanitarian efforts, we feel that we can break our society’s materialistic bonds and motivate people to come together for a cause.

Reaching Out to Most Vulnerable – We want to reach out to the people in their most vulnerable state, and extend a hand of help that cares for them in this time of tragedy. We want to make the victims realize that they are a part of us, and we are a family to them in this time of need.